The Biz of Nonprofit Consultants: From Burned Out to Booked Out: How Kel Haney Scaled by Specializing

Kel Haney was doing a little bit of everything: directing theater, consulting non profits, coaching others, and it left her burned out and unsure of how to grow.

But everything changed when she made the decision to specialize in mid-level donor fundraising.

In this episode, Kel shares how focusing on the work she does best helped her build a thriving, fully booked fundraising business. We talk about the clarity and momentum that came with refining her services, why mid-level donor strategies are often overlooked, and how this specialization allowed her to scale with more ease and impact.

If you’re feeling spread too thin or unsure how to grow, Kel’s story is a powerful example of what’s possible when you align your business with your zone of genius.